Website personalisation

Change text on your website for visiting companies, for example a headline that names their industry. It works at company level only: it uses the company behind the visitor's IP (or the company of someone who identified themselves), never a person.

Turn it on

Add data-personalize to your pixel tag:

<script async src="https://readybuyerfinder.com/p.js" data-key="pk_your_key" data-personalize></script>

Or call it yourself, for example after your page has rendered:

<script>ReadyBuyerFinder.personalize()</script>

Rules

Write rules under Settings → Website personalisation, one per line:

field=value | CSS selector | text

• field: industry, country, company, domain or any
• text: up to 300 characters, with {{company}}, {{industry}} and {{city}}
• Lines starting with # are comments. Up to 50 rules.

Examples:

industry=fintech | #hero-title | Faster vendor payouts for {{company}}
country=in | .cta-note | Pay in rupees, with GST invoices
any | #hero-sub | Built for teams like {{company}}

industry and company match when the value appears in the company's industry or name. country (two-letter code) and domain must match exactly. The first matching rule for each element wins. An any rule that uses {{company}} is skipped when the company is unknown.

Safety

Text is set with textContent, so a rule can never insert HTML or scripts. Visitors whose company is unknown see your page unchanged.